Resources
What MedZove publishes, and what it will not
What MedZove publishes, and what it will not
Guides for clinics and doctors on growing a practice inside Indian medical advertising law. Every figure here is either sourced to a document you can open, or explained as a mechanism. Nothing is borrowed from an industry report we have not read.
The index, with status
What is published here?
Three guides, all live. Two of them read regulation closely, and they were held back until they were right rather than pushed out to occupy a keyword, because a confident wrong reading would be worse than no page at all.
01
How to grow a medical practice in India
Published
The five gaps between a patient searching and a patient arriving, what causes each one, and which two no agency can fix for you.
Read it
02
Medical advertising rules in India
Published
All seven frameworks that govern what a clinic may say, set out one at a time: the National Medical Commission code, the Drugs and Magic Remedies Act, the Consumer Protection Act, BIS IS 19000:2022, the DPDP Act, the telemedicine guidelines and the platform policies.
Read it
03
Can doctors advertise in India?
Published
The single question every doctor asks first, answered against the actual text of the regulations rather than against what agencies find convenient. Six conditions, each with a test you can run on your own site.
Read it
Publishing a status column is unusual and deliberate. A resources section that quietly lists only what is finished tells you nothing about what the publisher is willing to hold back.
The standard
What has to be true before a figure goes on this site?
One of two things. Either the number comes off a screen we can show you, or the claim is explained as a mechanism so you can judge it yourself. If neither is possible the sentence gets cut.
Rule 01
No borrowed statistics
Not one figure on this site comes from an industry report, a competitor blog or a rounded number somebody repeated. MedZove has exactly one client with documented data, and that is the only client data published anywhere here.
Rule 02
Primary sources only
Regulation is cited to the government page itself, never to a marketing article summarising it. Every source on this site is linked so you can check the wording yourself rather than trusting our reading of it.
Rule 03
The limits are printed next to the number
Where two datasets cannot be joined, the pages say so. Where a figure is one clinic rather than a pattern, the pages say that too. A number without its caveat is a number doing more work than it earned.
Rule 04
Nothing is published to fill a gap
The two compliance guides above sat finished and unpublished for as long as it took to be sure of them, and this page carried that status openly while they waited. A resources section is not a content calendar, and a page written to fill a slot is the fastest way to lose the reader who checks one claim.
Open them yourself
Which sources does this site cite?
These are the documents behind the regulation sections across the site. All of them are government pages, and every one is linked so you can read the official wording rather than a paraphrase.
National Medical Commission
Code of Medical Ethics Regulations, 2002
Chapter 6 covers soliciting patients, endorsements and the publicising of cases and cures.
Press Information Bureau
Consumer Protection Act, 2019
The official announcement of the Act coming into force, and the powers it gave the Central Consumer Protection Authority.
Press Information Bureau
BIS IS 19000:2022 on online reviews
India was the first country to standardise the handling of online consumer reviews.
Press Information Bureau
CCPA action on misleading advertising
Enforcement figures across all sectors, not healthcare alone, which is how we quote them.
Google documentation
Transferring ownership of a Business Profile
Why profile ownership cannot be sorted out quickly during a bad exit from an agency.
Elsewhere on the site
Where is everything else answered?
Most questions a doctor asks are answered on a page built for that question rather than in a guide. These are the four people reach for most.
What does this cost?
Every package and every rupee, published rather than quoted on a call.
Does any of it work?
One client, six months, every number shown including what is still not working.
How do I choose an agency?
Five checks you can run in ten minutes, and our own scorecard including where we fail.
What will you refuse?
The work we turn down, each with the reason attached.
Next step
Want the short version for your own clinic?
Rather than reading a guide, send us your website and Google Business Profile and we will tell you which two things are costing you most. Fifteen minutes, free, and useful whether or not anything follows it.