Google and Meta ads
Google Ads for Clinicsand Doctors in India
Google Ads for Clinics
and Doctors in India
Google Ads for doctors and clinics, run on Meta too when that fits better. Patients booking this month, not impressions in a report.
7
days
124
conversations
30+
patients
Liver camp, seven days, Meta
Reach
31,872
Video plays
12,709
Link clicks
377
Conversations
124
Patients
30+
Live in a day
Your ad account
The point
What do ads actually change for a clinic?
What do ads actually change for a clinic?
They put your clinic in front of a patient at the moment they are deciding. Not eventually, like SEO. This week.
01
Fill a camp
A dated event, a fixed budget, a hard finish.
02
Fill empty OPD slots
Turn a slow Tuesday into booked appointments.
03
Launch a new procedure
Or a machine that needs to start paying for itself.
04
Reach the towns nearby
Patients who would drive an hour if they knew your clinic existed.
Building for the long term instead? SEO for clinics
Platform
Google Ads for doctors, or Meta?
Google reaches patients already searching for your procedure. Meta reaches patients who have not thought about it yet. Most clinics need both, at different times.
Google
They are already looking
Search ads for your procedure and city
Google Maps ads for the local pack
Call only ads for direct phone enquiries
Retargeting for people who visited and left
or both
Meta
They have not thought of it yet
Camp and health drive campaigns
Click to WhatsApp message ads
Video and reel campaigns
Lookalike reach in nearby towns
| Meta | ||
|---|---|---|
| The patient is | Already searching | Not searching yet |
| Best for | Treatment intent | Camps and awareness |
| Cost per enquiry | Higher | Lower |
| Enquiry quality | Ready to book | Needs a call |
| Creative | Text and location | Video and reels |
| Result in | Days | Days |
Ad spend
Who pays for the ad spend?
Your clinic does, directly to Google or Meta from its own account. The ad account stays in your name and every rupee of spend is visible to you.
Your account, your card, your data
We never route your budget through us
If we stop working together, the account stays yours
Documented result
Dr. Ankit Anand's liver camp
Seven days on Meta, for a DrNB gastroenterologist and hepatologist in Jalandhar.
7
days running
Rs 6,079
ad spend
31,872
reach
12,709
video plays
377
link clicks
Rs 49.43
per conversation
124
conversations started
30+
patients who walked in
Compliance
What your clinic ads cannot say
Google healthcare policy
Restricted categories
Certification needed
Meta ad policy
Personal attributes
Before and after
NMC and ASCI
Superlatives
Guaranteed outcomes
Comparative claims
Drugs and Magic Remedies Act
Cure claims
Listed conditions
Every ad and creative is checked before it goes live. Compliance hub
Reporting
What you get to see every month
You see
Conversations started
Cost per conversation
Spend against budget
What changed and why
You will not see
Impressions as the headline
Reach with no context
Screenshots without explanation
Why MedZove
Why not a general agency
Healthcare only
Every campaign is for a single speciality clinic or a doctor.
Your account, your spend
We never route budget through our own account.
Compliance before launch
Checked against platform policy and NMC norms.
Both platforms, honestly
We will tell you when one of them is wrong for your clinic.
Pricing is published, not quoted on a call
FAQ
Questions doctors ask
It depends on your city and procedure. We give you a realistic monthly number before you commit, and we will tell you if the budget is too small to work.
Your clinic does, directly from its own account. We charge a management fee and never touch the spend.
Usually inside the first week. The camp above ran seven days and produced 123 conversations.
No. Anyone guaranteeing patient numbers is either guessing or breaking the advertising code. We commit to the process, not the outcome.
Google if patients search for your procedure. Meta if you are running a camp or building awareness. Most clinics end up using both. See pricing
Plan your next campaign
A call, a realistic budget, and the platform that actually fits what your clinic is trying to do.